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Just J (Mr. Gudwudz)
Just J is a community builder, systems thinker, and the founder of Goodwoods — a handcrafted wooden smoking holder designed to turn a casual smoke into a deliberate ritual. Born and raised in Jackson, Mississippi, Just J spent over 13 years as a middle school math and science teacher, showing up for the students most likely to fall off the path. He’s also a published author of three books — including his latest, Eternity in Real Time — built around a lifelong philosophy of internal work, intentional living, and becoming the architect of your own better self. Diagnosed with ADHD at 48, a church elder, a widower, and an unapologetic cannabis advocate, Just J brings rare depth and hard-won perspective to every conversation.
Jeremy Rivera
Jeremy Rivera is an SEO professional, entrepreneur, and the co-creator of Unscripted Cannabis. With over 125 interviews across the cannabis and small business world, Jeremy has a talent for pulling out the real story — the frameworks, the failures, and the wins that don’t make it into press releases. He’s worked alongside cannabis-focused marketing agencies and brings both industry knowledge and genuine curiosity to every conversation. Not a regular smoker himself, but always close enough to the industry to know where it’s headed.